23 Proven Ways to Increase Your Blog Traffic for Free

Starting a blog has become easy with blogging platforms like WordPress. However, your next big challenge is to bring more traffic to your blog or website once it’s up and running.

Don’t worry; you don’t have to be a marketing expert to promote your blog. You can quickly increase your blog traffic to get more visitors using proven best practices.

In this post, we will share some of the proven ways to increase your blog traffic for free like an expert marketer.

Let’s get started.

23 Ways to Increase Your Blog Traffic for Free

Here are the best ways you can follow to increase your blog traffic for free and without spending any money.

1. Create Audience Profiles to Understand Your Users

Before you start writing content for your blog, it’s important to understand your target audience and what they’re searching for.

You can quickly create an audience framework by completing the following questions:

  • Who is your main audience?
  • What problems will they have that you can help them with?
  • What type of content are they looking for?
  • How would they ideally like to find the answers to their questions?

Answering these questions will help you to get a clearer picture of your target audience.

2. Do Keyword Research

Keyword Research

Keyword research is a tool used by content writers and SEO experts. It helps in the discovery of specific words and phrases that users type in Google and other search engines to find the content they are looking for.

Normally, beginners rely on their best guesses when creating content. As you can imagine, this method is hit or miss.

If you use the best-guess strategy, then there’s a high chance that your articles won’t rank high in search engines.

That might be because no one’s looking for the keywords you have used, or perhaps there is too much competition.

By doing good keyword research, you will get the following benefits:

  • Find out what people are searching for.
  • Discover new content ideas for popular search phrases.
  • Learn from your competitors and create better content to outperform them.
  • Create a series of pillar posts to attract regular traffic to your site.

There are several keyword research tools available that can help you discover new keyword ideas. We use Google keyword planner for our content strategy.

We have created a detailed post on how to do keyword research for a blog with step-by-step instructions.

3. Create Comprehensive and Quality Content

Create Quality Content

The most vital thing that users and search engines look for is high-quality content.

For a blog, quality content is usually a comprehensive post on a specific topic that covers all the details. As a result, users will find it highly useful.

These comprehensive articles are term to as pillar articles.

These are your most valuable articles. You need to select the most probable keyword and provide as much information as possible in a single long-form post.

The following are some suggestions to remember when writing pillar content:

  • Pillar content could be any kind of article—for example, a how-to guide, tutorial, comparison article, etc.
  • The difference between pillar content and other articles is that your pillar articles are more comprehensive and provide in-depth information.
  • Your pillar articles aren’t time-dependent. They are evergreen and always useful.

4. Make Your Content Readable

Make Your Content More Readable

As said before, both search engines and readers prefer lengthier, in-depth articles that include all the information they want.

The issue now is that humans have a limited attention span.

If users find your content difficult to read or understand, they may leave your site without reading all of the helpful information you provided.

To avoid these issues from happening, make sure your content is easy to read.

A great place to start is to deliver your post in bite-size phrases with a friendly tone and lots of pictures.

Here are some quick ways to make your content more readable and user-friendly:

  • Use smaller sentences and paragraphs.
  • Try to improve typography by using more readable fonts, a large font size, and plenty of line spacing.
  • Check the readability score of your content. Some WordPress SEO Plugins like All In One SEO and Yoast SEO have a built-in readability checker.
  • Use a grammar checker. We recommend using Grammarly because it checks grammar and helps you write better.
  • Use images, screenshots, videos, infographics, and other visual elements. These media elements make your article highly engaging and easier to read.

5. Apply Basic SEO to Your Website

SEO

SEO is a set of practices designed to improve the appearance and positioning of web pages in organic search results. You don’t need to become an SEO expert to improve your website.

Anyone can do SEO for their websites without hiring an expert. There are plenty of SEO tools, SEO plugins, and step-by-step tutorials available that you can use.

We recommend using the Yoast SEO plugin for all WordPress websites. It is the complete SEO and website optimization tool on the market. The free version includes all of the SEO features that you would require for your website.

See our guide on how to optimize your blog posts for SEO.

6. Write Great Headlines

Write Great Headlines

The first thing reader sees when they find your content in search results or RSS feeds is your article headline.

A great blog article title attracts more attention and clicks. A simple and boring title, on the other hand, is likely to be ignored and scrolled over by users.

As a result, headlines are extremely important.

You must learn how to write better blog post titles that attract user interest and get more organic click-through rates (CTR).

There are many free headline analyzer tools available to help you create better headlines. OptinMonster Headline Analyzer and MonsterInsights Headline Analyzer are a few of them.

7. Make Internal Linking a Habit

Make Internal Linking a Habit

Now that you’ve started making quality content, it is important to link to your post from your existing blog posts. This is known as internal linking, and it is very important in SEO.

Here is why internal linking is so crucial:

  • Internal links help Google in identifying the context and relationship between your website’s various articles. It then utilizes this content as ranking signals.
  • Internal links can help in increasing page views and reduce bounce rates.
  • It’s more difficult to get links to your content from third-party websites. Creating links on your own website is much easier.

We recommended that you make it a habit to link to your older post from your newer ones.

8. Start Creating Backlinks

Backlinks

A backlink is a link from another website that points to your content. Backlinks are one of the most important ranking factors in Google.

It is quite tough to get backlinks from reliable websites and blogs. It is not just difficult for beginners; even expert bloggers struggle with it.

Here are some basic ways to get quality backlinks to your website:

  • Contribute to other blogs and websites by writing guest posts.
  • Add a link to your website on all your social media profiles.
  • Reach out to industry influencers and respectable bloggers, and then inform them about specific content on your website to which they might wish to link.

9. Add Images, Charts, Infographics to Your Post

Use Images, Charts, Infographs to Your Post

As said previously, adding images and charts to your articles makes them more readable.

As human beings, We love colors and objects because they create emotional responses in our brains. This makes us more involved and engaged in our environment.

People love looking at infographics because they make information interesting and simple to understand. Images in your blog post draw readers’ attention and help them focus on the visual aspect as well as the content surrounding it.

However, it’s important to know that you can’t use any image you find online. Images are protected by copyright, and stealing copyrighted content can result in serious punishments.

Ideally, you can use your own images and graphics for your blog post.

10. Add Videos to Your Post

Videos are one of the best successful forms of content on the internet. Users spend more time on blog posts that include videos than on those that only contain text and images.

The best approach to adding videos to your WordPress site is to upload them to YouTube and embed them in your blog posts.

11. Choose a Good Theme

There are many great WordPress themes available on the market. The problem is that many newbies want to use a theme that has everything. These themes aren’t always the best choice for your website’s design.

Bad website design prevents people from spending more time on your blog, resulting in fewer page views.

On the other hand, a good design encourages them to find more content, explore new sections, and spend more time.

If you need help selecting a theme, then you can see our guide on how to choose a WordPress theme.

12. Optimize Your Website Speed

Website Speed Optimization

Website speed is the most important factor in increasing your blog traffic. If your website is slow, users may leave your website before it even starts to load.

Furthermore, search engines like Google have started penalizing slower websites by ranking them lower in search results, reducing traffic for such sites.

If you want more traffic and revenue from your website, you need to optimize your WordPress performance. This means you should use caching, avoid unnecessary bloat, and optimize your images.

You can see your detailed guide on how to speed up your WordPress Website that will help you speed up your website without the need to hire a developer.

13. Start Your Email List

Start Building Your Email List

Most novices waste too much time attracting new visitors to their website. However, more than 70% of visitors who leave your website never return.

The key to growing your blog traffic is NOT to just attract new visitors but also to keep existing visitors coming back.

This is why you should begin building your email list right now.

The best part about your email list is that you have complete control over it. Your reach is unrestricted, and you have direct access to your users’ inboxes.

Email marketing is the most cost-effective and impactful marketing strategy available to you. Without an email list, you’re losing prospective subscribers every day.

Once you’ve created an email list, you can send out frequent email newsletters to encourage people to visit your site.

14. Regularly Share Your Old Post on Social Media

If your blog is like others, you probably only post one post every day. This means you won’t be posting anything on social media for the rest of the day.

On social media platforms like Twitter, your Tweet will disappear quickly, and your followers will most likely never see it.

Wouldn’t it be ideal if you could schedule your old content to be shared at regular intervals throughout the day?

This will increase your visibility and make your profiles more active, allowing you to get more traffic from social media.

Check our list of best WordPress social media plugins to increase blog traffic.

15. Track Your Website’s Keyword Rankings

Track Your Keyword Ranking

After you’ve begun creating and promoting content, you’ll want to keep track of how well each content is performing. In addition, what keywords does it rank for?

You may check this using a tool called Google Search Console. It’s a free Google tool that allows you to see how your website performs in Google Search.

The next step is to keep an eye on your competitors’ websites. Google Search Console does not reveal who is ranked higher than you or why.

You’ll need a tool called SEMRush for this. This will also provide you with specific information on your competitors, their top keywords, and what you need to do to beat them to the top.

16. Track Your Website Traffic and User Engagement

Track User Analytics

Now that you’ve started getting some free blog traffic, you’ll need to figure out where your visitors are coming from and what they’re doing while they’re there. Without this information, you can’t analyze your approach or plan your future steps.

This is where Google Analytics comes in.

It keeps track of your website visitors and provides information on traffic, engagement, and other user activities.

The most significant advantage of using Google Analytics is that it allows you to see what your users are doing when they come to your website.

17. Comment on Niche Related Blogs

Commenting on other related blogs is a terrific method to connect with an influencer in your field.

Search the web for top blogs in your niche and begin commenting on their most recent posts. It will help you notify them and their readers of your presence and establish your authority in the niche.

18. Join Forum

Although social networks have become a far more popular means for people to participate in debates, forums can still be found all over the Internet.

Find forums where people gather to discuss things of your interest. You will be allowed to involve in conversations and, perhaps, add a link or two as needed. Remember to provide information about yourself and your website in your signature.

19. Add Social Share Buttons to Your Content

Add Social Share Button

Social media is a powerful tool for promoting your blog’s content. You must add social sharing buttons in all of your content so that people may quickly share it on social media. This would increase the traffic and visibility of your content.

20. Include a Link to Your Site on All Your Web Profiles

Everyone who contacts you should be aware that you have a blog. Some good tactics to achieve this include the following:

  • Include your blog’s URL to your email signature so that your email contacts may check it.
  • Add your blog’s URL to your most-used social media accounts, such as Twitter, Facebook, LinkedIn, Pinterest, etc. This way, individuals who find you on social media will be able to discover your blog as well.
  • Include your blog’s URL in the author profiles of any sites where you currently contribute, including your own.

21. Participate in Q&A Websites

Participate on Question and Answer Websites

Every day, thousands of individuals search the internet for answers. You can make accounts on Question and Answer websites like Quora, Reddit, and others and start answering people’s questions.

The aim is to discover topics related to your niche and participate in them. It will help in getting your name out there and gaining authority. This way, you can redirect users to your website and increase your blog traffic for free.

22. Target Long-Tail Keywords

Use Long Tail Keywords for Increase Your Blog Traffic

Long-tail keywords are a type of keyword phrase that has at least three or four words in the phrase.

Because there is low competition for long-tail keywords, they are considerably simpler to rank than short-tail keywords. They also account for 70% of all web searches. Thus you should constantly include long-tail keywords in your blog posts to increase your blog traffic for free.

23. Regularly Update Your Articles

While pillar articles are evergreen content, they must be updated on a regular basis if you want to keep them fresh.

The freshness of your content is a ranking factor in Google, so make sure it’s up to date. Otherwise, Google would rank your competitor’s post higher, lowering your position in the search results and organic traffic.

Final Thought

When I asked a few bloggers what their biggest blogging challenge was, the majority of them replied it was a lack of blog traffic. I understand that growing blog traffic might be difficult at times, but it is possible if you adhere to Google’s guidelines. Give your audience first priority, and only share stuff that is worth sharing.

Never forget to connect with other bloggers in your industry since building relationships helps you gain backlinks, increase traffic to your website, and help create a better blog.

If you properly implement the proven tips and strategies mentioned in this detailed guide, I’ll definitely say you’ll increase your blog traffic for free in no time. Just be patient if you are finding ways to increase your blog organic traffic as it takes time.

We hope that these proven ways help you increase your blog traffic for free. If you love this post, you might be also want to read: