WordPress VIP: What Is It and Who Needs It

When it comes to WordPress websites, hosting is important. The larger your website, the more probable you will upgrade to WordPress VIP.

But what exactly is WordPress VIP? What kind of service does it provide, and what kinds of websites should use its hosting service? And, what are some good alternatives for it?

We’ll give answers to all these questions in this article.

So, let’s dive in!

What Is WordPress VIP?

WordPress VIP is a fully managed hosting platform that is part of the WordPress ecosystem and is designed for large organizations and high-traffic websites.

It is offered by the team behind WordPress.com, a company founded by WordPress co-founder Matt Mullenweg. Not to be confused with WordPress.org, the popular CMS that runs more than 43% of all websites on the internet.

For more details, check out our article on WordPress.com vs WordPress.org.

Furthermore, it promotes itself as one of the fastest and most secure managed hosting providers.

Aside from the high cost, it has strict coding standards and practices, making it unsuitable for most businesses.

Who Should Use WordPress.com VIP?

You now know what WordPress VIP is. But who should use its services?

WordPress VIP was created to be an enterprise solution. If you have a large-scale, mission-critical website, software, or project, WordPress VIP hosting plans will greatly benefit it. It can also be used to create comprehensive digital experiences.

Furthermore, WordPress VIP hosting plans are also ideal for high-traffic websites that require more protection than smaller websites. In other words, it is designed for websites and applications that get tens of millions of monthly visits and views.

As a result, if your business is still small and growing, you may not need the amount of access that WordPress VIP provides.

Who Uses WordPress VIP?

If you’re thinking about signing up for WordPress VIP hosting and want to know who else is using it, you’ll be in good company.

Here are some of the notable brands that are already using WordPress VIP.

The New York Times

It is one of the world’s most prominent newspapers, known for its high traffic and dynamic content.

Facebook Newsroom

The official news and announcement platform for the social media giant Facebook.

Microsoft News

Microsoft’s platform for delivering news content uses WP VIP for its robust infrastructure.

Spotify Newsroom

Spotify uses WordPress for its newsroom, showcasing the latest updates and announcements about the music streaming service.


A prominent technology news website, TechCrunch uses WordPress.com VIP for its scalability and performance.

Benefits of WordPress VIP

WordPress VIP offers a range of benefits that make it an attractive choice for large-scale, high-traffic websites. These benefits include:

  • Enterprise-Level Security: It provides robust security measures to protect websites from cyber threats and vulnerabilities. This includes regular security audits, automatic updates, and a highly secure hosting environment.
  • Scalability: The platform is designed to efficiently handle large volumes of traffic, making it ideal for websites that experience sudden traffic spikes or consistently high traffic levels.
  • High Performance: WordPress VIP ensures optimal website performance with features like advanced caching, image optimization, and a global CDN to deliver content quickly and reliably.
  • Reliability and Uptime: With its managed hosting services, it offers high reliability and uptime, essential for websites that cannot afford downtime, such as major media outlets and e-commerce platforms.
  • Expert Support: Clients have access to a dedicated team of WordPress experts providing 24/7 support, including proactive monitoring and assistance with technical issues.
  • Customization and Flexibility: Despite being a managed platform, WordPress VIP offers considerable flexibility for custom development, allowing businesses to tailor their websites to specific needs with custom plugins and themes.
  • SEO Optimization: WordPress VIP includes SEO-friendly features and capabilities, ensuring that websites are optimized for search engines, which is crucial for online visibility.

WordPress VIP Pricing

WordPress VIP plans start at $25,000 per year, while the cost of your business WordPress package will depend on a number of factors. Here are a few of the things that take into account when building your proposal:

  • Monthly Anticipated Traffic
  • Number of Applications
  • Content Analytics
  • Service Level Agreement
  • Customer Success Needs

WordPress VIP Alternatives

Despite its benefits, WordPress.com VIP is not for everyone, mostly because of the cost. However, many companies dislike the additional restrictions and processes required to make updates to their website.

Fortunately, as WordPress has grown in popularity, several WordPress hosting companies have stepped up to provide similar tiers of hosting plans, like WordPress.com VIP.

Here are the best alternatives to WordPress VIP that provide enterprise-grade hosting services for e-commerce and large-scale websites.

1. Kinsta

Kinsta Enterprise WordPress Hosting

Kinsta’s Enterprise WordPress Hosting is a top-tier option for businesses that need a powerful, secure, and highly reliable hosting solution for their WordPress website. It uses Google Cloud and Cloudflare CDN to ensure that websites hosted on its platform have the best security and performance features.

Its main features include:

  • Custom containerized hosting
  • Cloud infrastructure with 99.95% availability
  • 35 globally distributed data centers
  • DDoS protection
  • Multiple staging and backup options
  • Edge caching to decrease page load by 49%
  • 24/7/365 expert support

2. WP Engine

WP Engine WordPress Hosting

WP Engine is one of the oldest and most well-known managed WordPress hosting companies. The enterprise plan is a high-redundancy, scalable, and fully managed hosting solution. Their technology is developed on top of Amazon Web Services(AWS) and Google Cloud Platform, with custom optimizations. Furthermore, they use their own unique caching system to boost page load speed.

The enterprise hosting plan includes the following:

  • High availability SLA with 99.99% uptime guarantee
  • Proactive security monitoring with a managed Web Application Firewall
  • DDoS Protection to protect your site against threats
  • Dynamic headless WordPress
  • Advanced code monitoring
  • 24/7 phone and chat access

3. Rocket.net

Rocket.net WordPress Hosting

Rocket.net is a managed hosting provider known for its focus on speed, security, and simplicity. Their Enterprise WordPress Hosting plan is specifically tailored for large-scale businesses and websites with high traffic volumes, offering a range of features to meet the demanding needs of enterprise-level operations.

The enterprise hosting plan includes the following:

  • Offer high performance with features like built-in caching and image optimization
  • Provide advanced security measures, including web application firewalls, real-time threat detection, automated patching, and free SSL certificates
  • 24/7 support from WordPress experts
  • CDN to ensure fast content delivery across the globe
  • Redis and Object Cache Pro feature to reduce your site’s MySQL queries by 90%.


WordPress VIP is a powerful managed hosting platform designed to meet the demands of enterprise-level websites and high-traffic publishers. Its array of features, security measures, and scalability options make it a lucrative choice for businesses with complex digital needs.

We hope this article helped you learn more about WordPress VIP, its benefits, and alternatives.

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